The Alicante City Council will turn on the Christmas lighting in the city on 18th November at 7pm. This will coincide with the Christmas Black Friday shopping campaign to support local businesses and as an incentive to attract local residents and tourists alike.
The 18 metre-high Christmas tree will be located at the start of the Esplanade and this year there will new designs and more decorated streets with a more than 2.3 million bulbs on more than 100 roads.